Copa Airlines approached us to conceptualize, direct and produce an explainer video that would introduce and guide passengers through it’s new web check-in platform.
From the very beginning we wanted Copa’s “Flying is very easy” tagline to be translated onto all aspects of this piece such as colour, form, type and motion, which is why we set out to turn an otherwise dry and uninteresting (and potentially confusing) topic into a simple, fun and, you guessed it, easy to watch piece.
Project info
Client: Copa Airlines - copaair.com/
Agency: Planet Ife - planetife.com/
Production Company: Binalogue - binalogue.com
Our role:
Concept, direction, art direction, character development, illustration, design, motion graphics.
Credits
Script: Planet Ife - planetife.com/
View project
binalogue.com/work/copa-airlines/
Behance project
behance.net/gallery/15201623/Copa-Airlines-Web-check-in
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Tags:binalogue, motion, illustration, design, airline, copa, vector, motion graphics, character, animation, typography, web checkin, animacin, personajes and ilustracion